Elevating everyday luxury through thoughtful design.

Created as part of a bespoke application for the Mulberry creative team.

Digital Newsletter
San Antoine Photography

Indochino is a Fashion Brand that specialises in Luxury made-to-measure clothing. 

Over the last few years my Graphic Designer position has adapted into more of a Creative Direction role. I work closely with the creative, brand and social teams to ensure campaigns can run across all channels. 

I’ve worked on various print and digital projects over the years but mainly specialise in building the online presence, through web, email design, paid ads and social media.

Delivery all of the weekly and seasonal promo assets and working closely with stakeholders to fill in the gaps. Capturing BTS on seasonal campaign & Ecom shoots. This includes interviews with models, photography & video. Staying up to date with the latest AI tech and how it can help with efficiency.

Auberge Saint-Antoine is a boutique hotel is located in Canada’s richest historical district, Quebec City.

This was a three day on-site project following the brief to refresh their website and social media content.

During our time at the property we were shooting lifestyle hotel photography and videography for website banners and social media to help showcase their new packages and experiences within the hotel.

Delivery included 40 still assets and 10 video assets which the client were super happy with. Images can be found on the banners on their websites highlighting their seasonal getaway packages and on their social media. 

Perkins&Will is a global design practice. They create places where humanity thrives in harmony with nature.

This was a maternity contract for a year to assist the Vancouver and Calgary studios with editorial, digital and video projects.

I was involved working on both print and digital projects. From designing award collateral submissions to filming and editing the latest architectural projects.

Delivery of various award submission print documents and social content of projects. Company wide headshot photography, with a focus on architecture and nature. Various video projects showcasing projects and seasonal celebrations. 

Project Process

1. Understanding The Brief
I start a project by breaking down the brief to understand the objective, audience and outputs. This makes sure I'm designing with intention and within brand and commercial parameters from the get go.
2. Establishing the Creative Direction
From the brief, I explore visual directions that align with the brand guidelines while allowing room for creative refinement. This sets the tone for how the design will be applied to final assets.
3. Execution Across Channels
Delivery of all assets, from digital and print to in-store signage. Working closely with stakeholders to ensure accuracy and a high standard of finish.

Chrissy Preecy

Experienced Graphic Designer with 8 years of experience in an agency, in house, small studios and freelance. Skilled in digital, branding, creative direction, video and photography.

Expertise include: 

• Visual storytelling

• Project management 

• Communication

Having spent several years working in fashion-focused design roles, I’m comfortable operarating within established brand frameworks while finding opportunities to evolve them. Mulberry feels like a brand where thoughtful design and collaboration are super valued, I’d love to connect!

Let's chat.